Adobe Pivots to New Target (Ben Worthen/Wall Street Journal)

Ben Worthen / Wall Street Journal:
Adobe Pivots to New Target  —  New Focus on Sales to Marketing Pros Follows Flap With Apple Over Flash  —  Adobe Systems Inc. lost a high-profile battle with Apple Inc. co-founder Steve Jobs over a video technology last year.  Now the software maker is reinventing itself as a one-stop technology shop for marketing departments.


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