By Josh Rosenthall:
Ron Johnson may no longer be with Apple, but the company’s plans to expand and open up increasingly ambitious and high profile stores continue unabated. This coming Tuesday, rumor has it, Apple will open up a new 23,000 square foot retail store in New York’s Grand Central Station. Apple’s lease for the space will reportedly last for 10 years with the rent checking in at a reported $ 800,000 per year.
As far as Apple retail stores go, this one is poised to be the grand daddy of em’ all. Without question, it will be Apple’s largest store to date and due to its location in Grand Central station, will likely be the most foot trafficked store as well. With approximately 750,000 folks passing through Grand Central Station on a daily basis – a figure which rises to 1 million during the holidays – the store will undoubtedly be a significant new retail revenue stream for Apple.
As of this Friday, construction workers were hard at work trying to put the finishing touches on the upcoming store.
The Grand Central Apple Store will have little over 300 employees, which are currently training in other local NY Apple stores. All Apple retail employees will be attending a holiday-focused (policies / loss prevention) meeting tonight.
From what we have now heard, Apple will be filling the store with stock and applying the finishing touches this week putting the the actual opening of the store on Black Friday or shortly thereafter. The goal all along has been to get the store open for the holiday shopping and to make a big splash with Apple’s new crown jewel of retail.