Apple’s self-repair program is bad for consumers, but might work well for IT

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Apple has changed its self-repair program in ways that make a horrible option for consumers, but might make a lot of sense for enterprise IT — especially those wanting to do iOS device repairs, either for company-owned devices or BYOD user devices. 

It’s worth noting that the need for users to always have their phones coupled with the mass-employee distribution of a remote workforce might make this less attractive. Still, for the non-trivial number of users still in large corporate buildings, it’s an attractive option.

Let’s start with the fun part, which is describing how ludicrously bad these changes are for some. MacRumors did a wonderful deep dive into the experience; here are some of my favorite lines.

The repair kit comes in two separate packages, and the two boxes weigh in at a whopping 79 pounds.

For some consumers, dealing with such heavy packages (I want brownie points for resisting the urge to call it a “weighty issue”) is a problem. If Apple wanted to discourage consumers from using this service, this is an excellent start.

You get it for a week before you need to send it back via UPS, or else Apple charges you $1,300.

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