Google might be looking to use semiconductors designed in-house for its laptop and tablet computers, according to a report, making it the latest tech giant looking to develop its own chips.
Google plans to roll out computer processing units designed in-house in Chromebook laptops and tablets from 2023, Nikkei Asia reported on Wednesday, citing three anonymous sources.
If so, the company would be following a path tread by rival
‘s (ticker: AAPL) in replacing chips made by
in Mac computers and laptops.
Plus: The Chip Shortage Looks Like the Oil Shortage of the 1970s. What It Means for Stocks and the Economy.
Google is also reported to be ramping up efforts to design its own chips for Pixel smartphones and other devices, according to the report, after announcing in-house processors appearing for the first time in the coming Pixel 6 phone.
Semiconductors are sensitive and complex devices that are difficult to build, with specialists like Taiwan Semiconductor Manufacturing Co. (TSM), and Samsung dominating the industry.
SoftBank, which bought the company in 2016, reached a deal to sell ARM to U.S. chip giant Nvidia (NVDA) last September in a high-profile takeover that faces intense regulatory scrutiny, in large part due to competition concerns.
Shares in Alphabet (GOOGL), which owns Google, have risen 0.2%, while shares of Intel (INTC) and Advanced Micro Devices (AMD), whose chips are currently used in Google devices, were down 0.9% and 0.3% respectively.
Corrections & AmplificationsGoogle may be planning to design its own semiconductors. An earlier version of this article said it planned on building them.
Write to Jack Denton at [email protected]