Rulers of the Cloud: Your CEO has a SalesForce.com … – ReadWriteWeb

As an example, Apple Computer became Apple, Inc. to represent itself. Could SalesForce.com become Force? Does it need to? A lot of organizations are awaking to enterprise social opportunity, including the small and growing Yammer and Jive .

Read the whole story here: Rulers of the Cloud: Your CEO has a SalesForce.com … – ReadWriteWeb

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