This Week In Small Business Tech: Apple’s PC Sales Plunge


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Here are five things in tech that happened this week and how they affect your business. Did you miss them?

1 – Apple’s 40 percent plunge in PC shipments is the steepest among major computer makers.

The first quarter of 2023 was bleak for PC shipments. Apple’s sales dropped by 40 percent compared to the previous year. Supply chain issues and the ongoing impact from Covid 19 attributed to the decline. The demand for technology products has slowed as well. Other PC manufacturers also experienced a decline in sales, with the overall market for PCs shrinking by 8.3 percent. The article notes that the decline in PC sales is expected to continue throughout the year, with many consumers opting to use their existing devices for longer periods of time. (Source: Bloomberg)

Why this is important for your business:

There’s no better evidence of a tech downturn that seeing Apple’s sales fall off the charts like this. Could this mean more pricing incentives for MacBooks and iMacs in the coming months? Keep your eyes out!

2 – A new Windows 11 update is out and here are three new features one tech writer loves and one he hates.

The new update for Windows 11 has been released with a bit of a mixed review from Matt Hanson of TechRadar. The first feature is the ability to snap three or four windows on a screen simultaneously, making it easier to multitask. The second feature is the redesigned Microsoft Store with support for more apps and better performance. The third feature is the new Focus Sessions in the Microsoft To Do app, which helps users stay focused and productive. The item Matt gives a thumbs down to is the new centered start menu that includes Microsoft notifications which has received some negative feedback. (Source: TechRadar)

Why this is important for your business:

Matt’s a great writer and his points are well taken. But I’m not sure any of things he lovers or hates is really going to have a big impact on your employees. I suggest upgrading or at the very least ensuring that your people are running the most recent updates of Windows 10.

3 – FBI says you should avoid…