Why the iPhone 12 Mini Could Be a Big Deal for Apple Stock


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White Apple (AAPL) logo on glass with people in background

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White Apple (AAPL) logo on glass with people in background

By best estimates, we’re less than a month away from the launch date of the Apple (NASDAQ:AAPL) iPhone 12 — an event that will have a huge impact on AAPL stock.

White Apple (AAPL) logo on glass with people in background

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White Apple (AAPL) logo on glass with people in background

I recently shared with my readers why I think your best play for Apple may be after the iPhone reveal. Remember, historically, Apple drops in stock price after an iPhone event, but then investors see the stock gain ground in subsequent months.

Now, as information begins leaking out from Apple’s expected iPhone reveal, one can begin to see more clearly how a combination of new 5G technology and what’s expected to be a reduced price point can trigger a wave of iPhone sales in the fourth quarter and into 2021.

If and when that happens, investors should see that tried-and-true pattern for AAPL stock come true once again.

The Rumored ‘Mini’

The latest word around Apple’s iPhone 12 release centers around the concept of an iPhone “mini” device — a 5.4-inch iPhone that is expected to be priced at $649. If true, that would be $50 less the lowest price of the iPhone 11 released last year.

Meanwhile, the standard iPhone 12 is expected to have a 6.1-inch screen and be priced at $749. The iPhone 12 Pro and iPhone Pro Max models are expected to have a price point of $999 and $1,099.


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Now this is key: All four models are expected to have 5G technology. That is some of the most important and exciting technology for smartphones in years.

I’m convinced that people who have been putting off a smartphone upgrade will be looking very closely at the iPhone 12 when it comes out because they’ll want to get their hands on 5G. And with the state of the economy thanks to the novel coronavirus pandemic, household budgets may be stretched tighter than usual these days. A lower-priced option could be a big winner.

Apple is always able to tap into its loyal customer base to snag the high-end spender who is willing to pay $1,000 for the biggest and best iPhone.

Now, with the iPhone Mini option,…